On 13 January 2025, Philips launched its most innovative Sonicare toothbrush, which features new adaptive brushing technology, 62,000 gentle sonic movements per minute and patented optical sensing capability.
Studies show that the brush can achieve up to 20 times more biofilm removal and up to 30 times more plaque removal in hard-to-reach areas compared with a manual toothbrush (Philips, 2024).
The new Philips Sonicare 5000-7000 series launch represents the next generation of sonic technology. Each of the three brushes in the range features new adaptive brushing technology, ensuring an optimal brushing experience regardless of a patient’s technique.
This is achieved because Philips research and development has developed a new drivetrain which automatically adjusts brushing around the posterior teeth. Here, brushing performance can be compromised due to interference with the buccal mucosa. The new brush offers precision feedback when there is resistance to the head, regulating movement to ensure an optimal performance.
This intuitive feature is coupled with dynamic optimal sensors. Thanks to the new internal mechanical structure of the drivetrain’s resonator system, the brush has the ability to ‘regulate’ amplitude when pressure is applied on the brush head. This self-regulation minimises any brush movements.
Pressure sensing technology
The three brushes in the new range have patented optical pressure sensing technology. This improves pressure sensing capability, accurately measuring applied brushing force. The brush captures immediate measurements, lighting up and vibrating, letting patients know that they need to adjust their brushing technique. The pressure sensing technology assesses light reflection, with less light indicating more force.
Sustainability remains a key focus for Philips, and the toothbrushes are designed to brush with you for years to come. The 5000-7000 series has been created using innovative laser welding, giving them additional strength and durability to ensure they last longer. The handles can be disassembled for repair, and batteries can be replaced. The brushes are also more energy efficient, with the new high-performance battery lasting 21 days. Packaging is paper based and fully recyclable, while all Philips brush heads contain 70% bio-based plastic. Meanwhile, the brushes have been tested for their durability and reliability, using a rigorous process that involves a 30-day run time.
Unwavering performance
The new Sonicare brush is also Philips’ quietest yet. The research and development team counterbalanced the spring motion inside the drivetrain to reduce the vibration and noise, helping create a more pleasant brushing experience.
All handles in the next generation range offering unwavering performance. The 6500 and 7100 models connect to the Sonicare App, which contains a timer feature, visual progress tracker and personalised brushing trend dashboard. The 5300 Sonicare toothbrush offers superior plaque removal and whiter teeth, while the 6500 brush has three modes and intensities, and is suitable for patients with sensitive teeth and gums – the brush provides up to 200% better gum health in two weeks.
Meanwhile the top of the range 7100 toothbrush has four modes, offering more options for patients. It removes ten times more plaque compared with a manual toothbrush.
All three brushes are available to clinicians at a trial unit price and can be obtained through Philips’ territory representatives, or by contacting dental.clinical.support@philips.com.
This article is sponsored by Philips.
